The philosophical basis of GBB is - sustainable development of the disadvantaged people of the country and the mission is to bring the poor entrepreneurs (farmers/producers) of rural area to end users. The strategy is to make the resources and scopes available to the poor entrepreneurs through technical, financial, and marketing support.

Ultimate Objective:

Enhance socio-economic status of poor families in the country.

Short Term Objectives:

Empower poor entrepreneurs through promoting their business/enterprises by providing marketing, technical and financial support;

Empower poor women entrepreneurs through promoting their business ventures;

Create self-employment for the members of poor families;

Establish a progressive, resourceful and pro-poor ‘Micro Enterprise Development Framework’; and

Generate and expand employment opportunities for rural poor people through marketing their products in both national and international market.